Camel, Grey, Black or Navy: Choosing Your Overcoat Colour
Men agonise over overcoat fit and then choose the colour in about nine seconds. That is the wrong way round. The coat is the biggest visible surface in your winter wardrobe; its colour sets the terms for everything underneath and decides how often you actually reach for it. Four colours account for nearly every good overcoat ever made. Each has a character, a strength and a weakness.
Camel: the warm statement
Camel is the colour people picture when they picture a great overcoat. It warms everything beneath it, flatters most skin tones, and turns a plain navy suit or a black roll neck into an outfit rather than a uniform. Its weakness is practical: camel shows the weather and the city. It is also a colour that assumes confidence — worn well it looks effortless, worn hesitantly it looks borrowed. Our Longline Overcoat (£198.00) in a classic cut is the accessible way into the colour, and the Double-Breasted Overcoat (£258.00) wears it particularly well: the structure stops camel from ever looking soft.
Grey: the diplomat
Grey — charcoal especially — is the most forgiving overcoat colour there is. It works with black shoes and brown, with navy and with burgundy, in the office and out of it. It hides a week of commuting better than any other colour. If a man can own only one coat, grey is the sensible answer, and sensible here is not a criticism: it is the colour that will be worn two hundred days without a single wrong note.
Black: the evening coat
Black is the sharpest and the least flexible. Over tailoring at night it is unbeatable — clean, formal, final. In daylight, though, black shows every mark and every flake of dandruff, it can drain paler complexions, and it does a blue suit no favours at all. Think of black as the second or third coat, bought for evenings and occasions, not the daily driver.
Navy: the quiet all-rounder
Navy is black with the drawbacks removed: nearly as formal, far kinder in daylight, and natural with denim, grey flannel and brown leather. Its single rule is the well-known one — navy coat over a navy suit needs a difference in texture or tone to separate the layers, or the whole outfit flattens into one dark shape. A patterned knit beneath, such as a Fair Isle quarter-zip (£59.00), solves it instantly.
The order to buy them in
- First coat: grey or navy — the colour you will wear four days a week without thinking.
- Second coat: camel — the one that changes plain outfits into considered ones.
- Third coat: black — evenings, occasions, and the sharpest version of yourself.
Matching the coat to what you already own
Before choosing, do a two-minute audit of the shoes and trousers you actually wear in winter; the coat has to marry them, not your intentions. Brown shoes and boots point to camel or grey and away from black. A wardrobe of navy suits points to grey or camel for contrast, or navy only where a texture separates coat from suit. Black shoes with everything suggest charcoal, the diplomat, which flatters black leather without competing with it. And if your knitwear runs to pattern — Fair Isle, cable, texture — the plainer coat colours give it room: grey first, navy second. The right colour is simply the one that makes the most outfits out of what is already hanging in your wardrobe.
Whichever you choose, buy the colour that matches the wardrobe you actually own, not the one you intend to own someday. A coat worn constantly in the "wrong" colour beats a perfect coat that stays in the wardrobe. For help with the rest of the decision — length, fit and cloth — our wool overcoat buying guide is the complete version.
You can see every colour across the overcoat range, with the cloth and measurements stated on each coat's page.

